Manuscript Number : SHISRRJ236154

A Health Systems Strengthening Model Integrating Logistics, Sales Strategy, and Stakeholder Collaboration in Nigeria

Authors(4) :-Michael Aduojo Amuta, Muridzo Muonde, Ashiata Yetunde Mustapha, Akachukwu Obianuju Mbata

Strengthening health systems in Nigeria necessitates a comprehensive approach that addresses systemic inefficiencies, fragmented logistics, underdeveloped pharmaceutical sales strategies, and insufficient stakeholder coordination. This paper proposes a conceptual model designed to integrate logistics management, sales strategies, and stakeholder collaboration as a unified framework to enhance healthcare delivery outcomes in Nigeria. Using a mixed-methods approach involving in-depth interviews, policy analysis, and quantitative modeling, the study identifies and examines the core drivers of inefficiency in the Nigerian health system. The model is empirically validated through a structural equation modeling (SEM) framework that links operational transparency, decentralized logistics coordination, and multi-sectoral stakeholder engagement to improved healthcare access and supply chain reliability. The findings reveal that supply chain fragmentation, weak accountability structures, and inadequate engagement of private sector actors are primary bottlenecks. The study underscores the potential of adaptive sales strategies and coordinated multi-stakeholder governance mechanisms to close operational gaps. The proposed framework contributes to the global discourse on sustainable health systems strengthening by providing actionable insights for policy makers, pharmaceutical firms, and donor agencies operating in complex low- and middle-income country (LMIC) settings.

Authors and Affiliations

Michael Aduojo Amuta
Getz Pharma Nigeria Limited, Lagos, Nigeria
Muridzo Muonde
Africure Pharmaceuticals Namibia
Ashiata Yetunde Mustapha
Kwara State Ministry of Health, Nigeria
Akachukwu Obianuju Mbata
Kaybat Pharmacy and Stores, Benin, Nigeria

Health Systems, Logistics, Sales Strategy, Nigeria, Stakeholder Collaboration, Supply Chain

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Publication Details

Published in : Volume 6 | Issue 4 | July-August 2023
Date of Publication : 2023-08-30
License:  This work is licensed under a Creative Commons Attribution 4.0 International License.
Page(s) : 83-105
Manuscript Number : SHISRRJ236154
Publisher : Shauryam Research Institute

ISSN : 2581-6306

Cite This Article :

Michael Aduojo Amuta, Muridzo Muonde, Ashiata Yetunde Mustapha, Akachukwu Obianuju Mbata, "A Health Systems Strengthening Model Integrating Logistics, Sales Strategy, and Stakeholder Collaboration in Nigeria", Shodhshauryam, International Scientific Refereed Research Journal (SHISRRJ), ISSN : 2581-6306, Volume 6, Issue 4, pp.83-105, July-August.2023
URL : https://shisrrj.com/SHISRRJ236154

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