Manuscript Number : SHISRRJ24746

Study on the Impact of Bollywood Films on the Youth Population in India

Authors(2) :-Nikhil Gadgil, Dr Anamika Srivastava

KThis study explores the impact of Bollywood cinema on India's youth demographic, analysing its historical evolution, cultural significance, and socio-economic dynamics. It aims to understand its profound influence on attitudes, behaviours, perceptions, youth culture, psychological characteristics, fashion, language, social interactions, and portrayal of violence. The study provides an in-depth study of Indian cinema in its various aspects and elements. The research is also supported with a survey that included 508 participants. This survey analyses the impact of Indian cinema on the younger population, focusing on 20 questions. It provides insights into the complex relationship between Indian cinema and the youth population, contributing to a deeper understanding of the role of popular culture in shaping society. Further research is needed in this area.

Authors and Affiliations

Nikhil Gadgil
BAJMC, MA FILM & TV, Amity School of Communication, Amity University Mumbai. MH. India
Dr Anamika Srivastava
Amity School of Communication, Amity University Mumbai. MH. India

Bollywood, Cinema, India, Youth

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Publication Details

Published in : Volume 7 | Issue 4 | July-August 2024
Date of Publication : 2024-08-13
License:  This work is licensed under a Creative Commons Attribution 4.0 International License.
Page(s) : 37-61
Manuscript Number : SHISRRJ24746
Publisher : Shauryam Research Institute

ISSN : 2581-6306

Cite This Article :

Nikhil Gadgil, Dr Anamika Srivastava, "Study on the Impact of Bollywood Films on the Youth Population in India ", Shodhshauryam, International Scientific Refereed Research Journal (SHISRRJ), ISSN : 2581-6306, Volume 7, Issue 4, pp.37-61, July-August.2024
URL : https://shisrrj.com/SHISRRJ24746

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